Nov 5, 2021 | Blog, Business Strategy, Clarity, Marketing
You have ideas about where you want your business to go. And you probably have plans and marketing strategies about how to get there. Although you would like the experience to be a smooth and predictable one, it rarely happens that way. You may have seen this...
Jun 4, 2021 | Articles, Blog, Business Model, Clarity, Innovation, Marketing, Speaking, Writing
Formulas, blueprints, and funnels oh my. As business owners, we get bombarded with messages about how to make a ton of money if only we would listen to the person who has finally cracked the code. Because if it works for her, it will work for you. La, la, la,...
Dec 2, 2016 | Articles, Blog, Business Strategy, Marketing
Imagine you don’t know how to juggle (not hard for me, I don’t). Now, what if you read the #1 bestselling book about learning to juggle. Would you know how to juggle then? Of course not. If you know how to ride a bicycle, do you remember reading a book about...
Jan 8, 2016 | Articles, Blog, Business Strategy, Marketing
Most of the small business owners I know don’t really enjoy “selling” themselves or their businesses. If you feel the same way, I’ve got some sweet news for you. In addition to building loyalty with personal relationships, you can also build loyalty by giving people...
Mar 6, 2015 | Articles, Blog, Business Strategy, Fear, Innovation, Marketing
You started your own business so you’ve already taken a big leap into the unknown. You show up every day committed to making things happen. But what have you risked lately? Do you continue to evolve and stretch yourself in new ways and in new directions? Are you...