As a Business Owner, you know how important visibility is for success. Social Media is great but you don’t really know who saw what or how many people actually consumed your information. You need to be able to measure, in a concrete way, how many people are actually...
As a Small Business Owner, creating valuable content for your audience is a fabulous way to be helpful, share your expertise, and build relationships. But for it to be effective it has to be seen and consumed. Start with your website and make sure your blog is...
As a small business owner you need to put yourself out there. Visibility is critical to connecting with clients and growing your business. And sometimes fear can creep in and stop you from taking action. This one simple strategy will help you reduce your fear of...
When I ask business owners why they aren’t sharing what they offer, I often hear this: “I don’t want to look like I’m showing off.” Ring any bells? But if people don’t know you have something to sell, they can’t buy it. Seems obvious and yet you might be one of...
Imagine you’ve been living in a big city for a few years. You know your way around; maybe you know some shortcuts through small, sketchy alleys that tourists would never try. You know how to get to and from the many familiar places you frequent. Even so, you probably...