This is a hard time for business owners and I don’t have the answers. No one has the answers because we’ve never been in this situation before. And even if someone claims to have the answers, there are always different solutions and paths for different people. This is...
Ben Hammersley is a Futurist. He is also a speaker, journalist, and consultant who can rock a trapeze as well as a triathlon. He is paid to be professional weird, those are his words. In this interview, I asked Ben to share how he has grown his business. Spoiler...
When you look around at what other business owners are doing it’s easy to fall into the trap of comparing your business to theirs. But don’t do it. Comparison is a circle of doom and it’s toxic. When you look outside of yourself at what others are doing it distracts...
As a service-based business owner you have to work a little harder to communicate what you’re all about. How do you sell the invisible? And how do you sell the invisible on a website? If someone has never met you in person and she visits your website, what will her...
What if you went to a beautiful place to have a drink and you never had to bother trying to catch the waiter’s eye to flag him down so you can order something or to request the bill. Wouldn’t that be convenient and enjoyable? It happened to me recently in Spain. I had...
The Non-Salesy Guide to Writing a Letter to Potential Clients
