Creating a successful business is all about connecting with people. I’ve said this before, if you don’t like the word marketing, simply replace it with the word connecting. At the most foundational level, all you’re really doing with your marketing, no matter...
As a small business owner, you have many roles including promotion. And promoting your new thing is not showing off. More on that here. Your book, online course, retreat, training, group program, is finally done and you are ready to share it with the world. Where to...
You must have heard by now that video is a highly effective way to market your business. Video is the next best way to make a connection besides meeting in person. Video is also scalable so you can reach people all over the world. Once you create videos it’s...
Connecting with people in person is a wonderful way to build relationships and grow your business. But it’s not the only way and there are plenty of alternatives to meeting in person. Luckily technology makes the options abundant. And going old school with analog is...
You don’t expect to plant seeds in your garden one day and then have blooming flowers the next day. And once your flowers do bloom, you don’t expect them to stay alive and keep blooming without water. Your relationships and connections are also living entities and...
9 Mistakes to Avoid When Naming Your Business
