As a Business Owner, you know that marketing is an essential part of a successful business. So that’s often where you start when you want to grow your business. You spend time trying to figure out the right way to market your business. And although that is...
Marketing your business can feel overwhelming and complicated. There are so many moving parts, you’re trying to figure out where to focus your energy and how not to get distracted. I get it. At the core, it’s quite simple. You want to connect with the right people and...
As business owners, we often wonder why we’re not selling more. Sometimes it’s the simple fundamentals that we overlook. People can’t buy what they don’t know about. They will also hesitate if they don’t know how much it costs. And even if they see your offer and the...
Are you sharing your offers frequently enough? I’ve heard business owners say they don’t want to be pushy and often hesitate to tell people about their work. My friend Allison recently shared a perfect metaphor with me on this topic. She said if someone sneezes you...
There’s more to running a business than only profit. There’s also passion and purpose. But how much attention do you pay to the profit part of your business? How often do you look at the numbers in your business? For many small business owners, dealing with the...
9 Mistakes to Avoid When Naming Your Business
