“Are you open to helping me out?” he asked me in an email. It was from a man with 15 years of experience as a business owner who moved to the Netherlands a couple of years ago. He wanted to know my opinion on the best and fastest way to build trust with small...
One way for your business to reach more people is to use Google AdWords. All marketing costs something, sometimes it’s more time than money. Investing in marketing is part of running a successful business. So if you want to reach a new group of people, it’s logical...
Your website is your home. It’s the place where you connect with people and where you sell your products and services. You wouldn’t want people to drop by and find your house a mess. Or worse, if you invited them to visit and they got lost because you...
Compelling headlines will inspire people to read your content. Bad headlines mean your blog posts will remain the best kept secret in town. This short video (less than 3 minutes) will reveal five mistakes you may be making with your headlines. Don’t miss any new...
We have wild geraniums growing in our garden. It’s always a delight because they come back every spring like magic all on their own. We’ve had an exceptionally dry spring here in the Netherlands and so I’ve been watering the hydrangea plants that would die without the...
9 Mistakes to Avoid When Naming Your Business
