One of the questions I get asked a lot is about how to connect with people. Like the actual approach, how to do it and what do say. I wrote a blog post on that a while back and part of the process I suggest includes a follow-up phone call. This call comes after you...
When I wrote the post, Approach Potential New Clients Without Cold Calling, I mentioned a letter you should send. Please read this post before you continue here so that you have the right context and know what to do with the letter. Recently I was talking with a...
Many business owners focus their marketing exclusively online. But there are other offline options that are not obsolete. A fabulous offline marketing strategy that works is using postcards. Why a Postcard – It’s something tangible you can touch (and...
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20 Lessons Learned in 20 Years in Business
