There’s no shortage of people telling you what you need to do in order to create a successful business. People claim to know the best way to make money, talk about your business, and connect with potential clients. But you already know a lot about what you want...
Do you ever feel overwhelmed about your marketing and then end up doing nothing. Whether you have an elaborate and complicated plan that you ignore or don’t have one at all, what you really need to do is to take action. Consistent and focused action. They don’t...
As a small business owner, you have many roles including promotion. And promoting your new thing is not showing off. More on that here. Your book, online course, retreat, training, group program, is finally done and you are ready to share it with the world. Where to...
Are you sharing your offers frequently enough? I’ve heard business owners say they don’t want to be pushy and often hesitate to tell people about their work. My friend Allison recently shared a perfect metaphor with me on this topic. She said if someone sneezes you...
Visibility is fabulous if it leads to something. Something like a solid Return on Investment (ROI) on your time, energy, and money that you invest in your visibility. Because all the visibility in the world doesn’t matter if no one is buying what you’re selling. “Stop...