Marketing your business can feel overwhelming and complicated. There are so many moving parts, you’re trying to figure out where to focus your energy and how not to get distracted. I get it. At the core, it’s quite simple. You want to connect with the right people and...
Charlotte van ‘t Wout is a successful entrepreneur whose innovative ideas are driven by her desire to reach her goals in the fastest and easiest way. I first met Charlotte in September 2016 at an event where she was speaking. We had a chat before she took the stage...
As a small business owner, your network, the people you know are the foundation of your success. And during this time when we’re not meeting in person, you can still connect with new people online (more on that here). But instead of trying to connect with new people...
Recently a friend told me about some upcoming plans she had. A week or so later I asked her about those plans, she was surprised that I still knew about it and commented that I had a good memory. The truth is that I have a decent memory but it’s not great. I write...
If you want to make your business remarkable and sustainable you need to deliver experiences that clients will talk about. What are you currently doing to create memorable experiences for your clients? There are specific things to understand about how to make sure...
The Non-Salesy Guide to Writing a Letter to Potential Clients
