Apr 23, 2021 | Blog, Business Strategy, Marketing, Pricing, Video, Website
Marketing your business can feel overwhelming and complicated. There are so many moving parts, you’re trying to figure out where to focus your energy and how not to get distracted. I get it. At the core, it’s quite simple. You want to connect with the right people and...
Oct 2, 2020 | Articles, Blog, Business Strategy, Facebook, LinkedIn, Marketing, New Clients, Referrals, Social Networking
As a small business owner, you have many roles including promotion. And promoting your new thing is not showing off. More on that here. Your book, online course, retreat, training, group program, is finally done and you are ready to share it with the world. Where to...
Mar 6, 2020 | Articles, Blog, Business Strategy, Focus, Marketing
Showing up is part of the job description for a small business owner. It’s up to you to let people know what you’re up to and how you might be able to help them. “Vulnerability is not winning or losing; it’s having the courage to show up and be seen when we have...
Mar 1, 2019 | Articles, Blog, Business Strategy, Marketing, Niche
You started your business because you wanted to make a move and do something new on your own. Stepping forward into your new business was a fresh start and leaving the past behind felt good. But the truth is your past led you to where you are today. Not only that, it...
May 5, 2017 | Articles, Blog, Business Strategy, Fear, Marketing
When I ask business owners why they aren’t sharing what they offer, I often hear this: “I don’t want to look like I’m showing off.” Ring any bells? But if people don’t know you have something to sell, they can’t buy it. Seems obvious and yet you might be one of...