As a business owner you want to focus on the work that you do in your business. Work that you’re passionate about. Marketing may not be your favorite task yet it has to be done. So you have to find a way that fits for you. Sometimes stressful thoughts can come...
When I ask business owners why they aren’t sharing what they offer, I often hear this: “I don’t want to look like I’m showing off.” Ring any bells? But if people don’t know you have something to sell, they can’t buy it. Seems obvious and yet you might be one of...
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The Non-Salesy Guide to Writing a Letter to Potential Clients
