Mar 1, 2019 | Articles, Blog, Business Strategy, Marketing, Niche
You started your business because you wanted to make a move and do something new on your own. Stepping forward into your new business was a fresh start and leaving the past behind felt good. But the truth is your past led you to where you are today. Not only that, it...
Sep 11, 2018 | Articles, Blog, Business Model, Business Strategy, Interview, Marketing, Video
Charlotte van ‘t Wout is a successful Dutch entrepreneur who started her business with SPOT which rented super cool meeting spaces in Amsterdam and C Academy which offers business courses that are delivered on Instagram. In this interview, she shares her top tips...
Dec 1, 2017 | Articles, Blog, Business Strategy, Leadership, Listening, Thank You
As a Small Business Owner you have competitors. Other people are doing work similar to what you do. There may be things that make your business stand out from the others. It could be your unique experience and background or maybe your one-of-a-kind approach....
Nov 3, 2017 | Advertising, Blog, Business Mistakes, Marketing, Video
As a Small Business Owner, creating valuable content for your audience is a fabulous way to be helpful, share your expertise, and build relationships. But for it to be effective it has to be seen and consumed. Start with your website and make sure your blog is...
May 5, 2017 | Articles, Blog, Business Strategy, Fear, Marketing
When I ask business owners why they aren’t sharing what they offer, I often hear this: “I don’t want to look like I’m showing off.” Ring any bells? But if people don’t know you have something to sell, they can’t buy it. Seems obvious and yet you might be one of...