Just because you’re not a mega-brand (yet), choosing an amazing name for your business is critically important. I’ve got a laundry list of rules about naming below for you below. And don’t worry, it’s virtually impossible to make sure the name you choose will pass the...
How do you make sure your clients are taken care of in the best possible way? I love what Seth Godin has to say about this topic, “The only purpose of ‘customer service’ is to change feelings.” Click to Tweet You want your clients to feel ecstatic about...
This post from Seth Godin’s blog really got me thinking. “You’re boring Sorry, someone had to say it. Your products are predictable. Your insights are recycled. You don’t bring surprise with you when you enter a room. That’s why people are ignoring...