As a business owner you know that it costs anywhere from 5 to 7 times more to get a new client than to keep an existing client. But beyond the cost, there is also inherent value in knowing more about your existing clients. And when you know which of your clients are...
Being a business owner means that you perform a multitude of roles. And often it seems like there’s always more to do than there is time. But there are ways you can keep things as simple as possible and reduce the amount of time and energy you spend running your...
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The Non-Salesy Guide to Writing a Letter to Potential Clients
