What do you do after you meet someone? Do you stay in touch and build on the relationship? Or do you part ways never to connect again? Building your business is all about building relationships over time. To do that, you have to be in touch. In today’s video I’ll give...
You’ve got a million things to do as a business owner. And you may wonder what you should you do for your marketing and how often. Let me start off by saying I’m a huge fan of tailoring your marketing to fit you and your business. There’s no set formula that everyone...
One of the biggest fears business owners have is creating and planning an event and no one shows up. Why would this happen? Could it be the content? Maybe, but for now let’s assume you have an amazing workshop, book, or product launch planned that you’ve poured...
Once someone has expressed interest in your company and wants to know more about hiring you or buying from you, what do you do? Do you have a plan in place for responding or do you rethink your approach every time? If not, all of your hard work marketing your...
Every summer I get an unexpected phone call that I’m actually delighted to receive. It’s usually on a warm and sunny day when the last thing on my mind is the impending winter and how cold it will be in a few months. The call I get is from the fireplace cleaning...