Recently at a networking event I was talking with two friends and the subject of doing work for free versus paid came up. We all had strong opinions about it. It seems this is an issue that all business owners face and one that needs a lot of attention. I...
You’re already spending time and money in an effort to reach potential clients. Why not shift your aim, and make it focused on specific people or companies instead of a random blast into the market? Watch this short video to find out how to do it. NOTE: Since I...
The key to making marketing work for your business is to pick a few marketing strategies that fit for you and then do them consistently. Are you using any of these eight marketing strategies? Choosing your marketing strategies is the 5th step to attract more...
As a business owner you’ve probably heard about three criteria people use when deciding to do business with you. Consciously, or subconsciously, people do business with people they know, like, and trust. Of course you must deliver a quality product or service but...
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The Non-Salesy Guide to Writing a Letter to Potential Clients
