For many Small Business Owners marketing is a complicated subject. They know they need to do it in order to connect with clients but they aren’t always sure how about the most effective way to do it. And they also want to do marketing it in a way that seems natural...
As a business owner, you have all the jobs. One of the most important jobs is talking about your business. Talking about the problem your business solves for people and how it can help them. This makes a lot of people uncomfortable. Maybe you’re one of them. You might...
One of the questions I get asked a lot is about how to connect with people. Like the actual approach, how to do it and what do say. I wrote a blog post on that a while back and part of the process I suggest includes a follow-up phone call. This call comes after you...
Somewhere along the way we’ve been lured into focusing on the wrong things. It’s easy to see how it happened. The intentions were good but now things are all out of whack. Building relationships with people is how you build a business. How do you build relationships?...
Charlotte van ‘t Wout is a successful Dutch entrepreneur who started her business with SPOT which rented super cool meeting spaces in Amsterdam and C Academy which offers business courses that are delivered on Instagram. In this interview, she shares her top tips...
The Non-Salesy Guide to Writing a Letter to Potential Clients
