As a small business owner, you have many roles including promotion. And promoting your new thing is not showing off. More on that here. Your book, online course, retreat, training, group program, is finally done and you are ready to share it with the world. Where to...
When I ask business owners why they aren’t sharing what they offer, I often hear this: “I don’t want to look like I’m showing off.” Ring any bells? But if people don’t know you have something to sell, they can’t buy it. Seems obvious and yet you might be one of...
Sometimes you can get so wrapped up in the details of your business that you find yourself doing marketing that isn’t very effective. Your marketing has veered off course. Let me begin with the good news. If you discover that your marketing is off course, remember...
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9 Mistakes to Avoid When Naming Your Business
