If you want to make your business remarkable and sustainable you need to deliver experiences that clients will talk about. “By 2020, customer experience will overtake price and product as the key brand differentiator.” (Walker Info) What are you currently doing to...
As a business owner, you have all the jobs. One of the most important jobs is talking about your business. Talking about the problem your business solves for people and how it can help them. This makes a lot of people uncomfortable. Maybe you’re one of them. You might...
What if you went to a beautiful place to have a drink and you never had to bother trying to catch the waiter’s eye to flag him down so you can order something or to request the bill. Wouldn’t that be convenient and enjoyable? It happened to me recently in Spain. I had...
Do you ever want to thank someone but an email doesn’t seem like enough and sending something via snail mail isn’t possible? If so, I have the perfect solution for you in today’s video. Don’t miss any new marketing videos, simply click on the red...
Do your propsects immediately understand and remember your marketing messages? If not, you probably need to be more concrete. Watch this short video to find out how to do this based on a sticky principle from Dan & Chip Heath’s book, Made to Stick....