Apr 19, 2019 | Articles, Blog, Business Strategy, Marketing, Social Networking, Video
I hear a lot of people complaining about social media. I understand. It takes a shizzle ton of time and doesn’t seem to bring much in return. And since your time is your most precious resource as a business owner so you have to make it count. If you have to choose...
Apr 5, 2019 | Articles, Blog, Business Mistakes, Business Strategy, Clarity, Marketing
Branding is a fascinating and sometimes complex topic for small business owners. One high-level concept that applies to all successful branding is consistency. Hey I get it, consistency isn’t sexy. But the hot news is that it works. It works with your marketing...
Mar 1, 2019 | Articles, Blog, Business Strategy, Marketing, Niche
You started your business because you wanted to make a move and do something new on your own. Stepping forward into your new business was a fresh start and leaving the past behind felt good. But the truth is your past led you to where you are today. Not only that, it...
Feb 1, 2019 | Articles, Blog, Business Model, Business Strategy, Marketing, New Clients
As a business owner, you need to be clear about how your business makes money. This is as simple as knowing what you want to sell to your clients at what price (your revenue streams), who you want as clients, and how many clients you want. This is what I call...
Nov 23, 2018 | Articles, Blog, Business Strategy, Marketing, Video
As a business owner, you’re constantly bombarded with different ways to market your business. People make promises about the next big thing that will finally help you reach your goals. The truth is that growing a business is all about building relationships over time....