Apr 2, 2010 | Articles, Blog, Business Model, Business Strategy, Innovation, Marketing
This post from Seth Godin’s blog really got me thinking. “You’re boring Sorry, someone had to say it. Your products are predictable. Your insights are recycled. You don’t bring surprise with you when you enter a room. That’s why people are ignoring...
Mar 17, 2010 | Articles, Blog, Call To Action, Marketing, Video
If you haven’t started using video as a marketing strategy for your business, what are you waiting for? Here are three reasons I can think of: 1. It’s scary to put yourself out there 2. You think it will take a lot of time 3. You’re not sure how to make it happen...
Dec 10, 2009 | Articles, Blog, Call To Action, Measuring, Valuable Giveaway, Website
Is your website bringing you new clients? When is the last time you took a long hard look at exactly how your website helps you attract clients? Now is the time to implement five tips that will make your website actually bring your new clients. Of course, you need...
Dec 7, 2009 | Articles, Blog, Business Strategy, Marketing, Measuring
What would it be worth to you to know the most cost effective way to attract clients? The great news is that it doesn’t cost a thing and it’s easy to figure out. It’s all about measuring the return on your marketing investment. Measuring your marketing strategies may...
Dec 7, 2009 | Articles, Blog, Focus, Marketing, Niche
Here is a question I want you to answer right now. Ready, who are the specific group of people your business serves and what main solution does your business offer them? How did you do? Was your response immediate and clear? If you’re struggling to answer these two...