As a business owner, you have all the jobs. One of the most important jobs is talking about your business. Talking about the problem your business solves for people and how it can help them. This makes a lot of people uncomfortable. Maybe you’re one of them. You might...
Nature or nurture? Are you born with it or can you learn it? It turns out the most talented people aren’t always the most successful ones. In Angela Duckworth’s #1 New York Times Bestseller book, GRIT: Why passion and resilience are the secrets to success, she...
As a business owner you know the kind of clients you want. Why not go one step further and make a list of actual companies you would like to have as clients. Then, get clear about who it is you want to contact within each company. What position does the person hold?...
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The Non-Salesy Guide to Writing a Letter to Potential Clients
