As a small business owner, your network, the people you know are the foundation of your success. And during this time when we’re not meeting in person, you can still connect with new people online (more on that here). But instead of trying to connect with new people...
Are you sharing your offers frequently enough? I’ve heard business owners say they don’t want to be pushy and often hesitate to tell people about their work. My friend Allison recently shared a perfect metaphor with me on this topic. She said if someone sneezes you...
Just because marketing is an important part of a successful business, that doesn’t mean you necessarily like it. I talk to a lot of business owners who struggle with doing their marketing consistently. They find marketing to be a chore, something that has to be done....
One of the questions I get asked a lot is about how to connect with people. Like the actual approach, how to do it and what do say. I wrote a blog post on that a while back and part of the process I suggest includes a follow-up phone call. This call comes after you...
As a Small Business Owner you may not be sure how to have a fruitful discussion with potential clients. On one hand you don’t want to come off as salesy. Which I totally get, I don’t want that either. But on the other hand you also don’t want to just have a...
The Non-Salesy Guide to Writing a Letter to Potential Clients
