Creating a successful business is all about connecting with people. I’ve said this before, if you don’t like the word marketing, simply replace it with the word connecting. At the most foundational level, all you’re really doing with your marketing, no matter...
Charlotte van ‘t Wout is a successful entrepreneur whose innovative ideas are driven by her desire to reach her goals in the fastest and easiest way. I first met Charlotte in September 2016 at an event where she was speaking. We had a chat before she took the stage...
As a small business owner, you have many roles including promotion. And promoting your new thing is not showing off. More on that here. Your book, online course, retreat, training, group program, is finally done and you are ready to share it with the world. Where to...
You must have heard by now that video is a highly effective way to market your business. Video is the next best way to make a connection besides meeting in person. Video is also scalable so you can reach people all over the world. Once you create videos it’s...
Connecting with people in person is a wonderful way to build relationships and grow your business. But it’s not the only way and there are plenty of alternatives to meeting in person. Luckily technology makes the options abundant. And going old school with analog is...
The Non-Salesy Guide to Writing a Letter to Potential Clients
