Your marketing will be easier and more effective if you are exceptionally clear about who your ideal client is. Watch this short video to find out how to do describe your ideal client. Don’t miss any new marketing videos, simply click on the red...
Instead of being reactive when it comes to connecting with new clients why not take a proactive stance and select the clients you would love to work for? More about that in my post: How to Work Exclusively With Ideal Clients. This short video (less than 2 minutes)...
Once someone has expressed interest in your company and wants to know more about hiring you or buying from you, what do you do? Do you have a plan in place for responding or do you rethink your approach every time? If not, all of your hard work marketing your...
As a business owner I hope you’re already on LinkedIn. LinkedIn Groups are a great way to connect with people and expand your network. Watch this short video (2 minutes 25 seconds) to find out how. Don’t miss any new marketing videos, simply click on the...
As a business owner you know the kind of clients you want. Why not go one step further and make a list of actual companies you would like to have as clients. Then, get clear about who it is you want to contact within each company. What position does the person hold?...
The Non-Salesy Guide to Writing a Letter to Potential Clients
