Creating a successful business is all about connecting with people. I’ve said this before, if you don’t like the word marketing, simply replace it with the word connecting. At the most foundational level, all you’re really doing with your marketing, no matter...
As a business owner it can be challenging to know what kind of content to share about yourself and your business. I’m talking about content for social media, ezines, videos, and more. I hear from clients who struggle because they are afraid of making it all...
You are sitting on a pile of money and you don’t even know it. You’re an expert in your business or industry and you have an ocean of content that you’ve created. But you’re not leveraging it in the most profitable way. Different people like to learn using different...
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The Non-Salesy Guide to Writing a Letter to Potential Clients
