To stand out and be remembered you have to do something different, something unexpected. And it doesn’t have to be something big. It can also be a few little things that surprise and enchant people. Unexpectedness is one of the six principles of sticky ideas from Dan...
We all make assumptions and usually we assume the worst. Every time you assume something in your business, you are missing out on fabulous opportunities. Watch this short video (2 minutes 17 seconds) to find out why else you want to stop making assumptions. For...
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The Non-Salesy Guide to Writing a Letter to Potential Clients
