If you want to make your business remarkable and sustainable you need to deliver experiences that clients will talk about. What are you currently doing to create memorable experiences for your clients? There are specific things to understand about how to make sure...
If you’re charging your clients per hour for your services I highly recommend you stop. And if you’re selling your products individually without anything extra, I’ve got ideas for you. Why offer the ordinary when you can stand out by creating tantalizing packages for...
To stand out and be remembered you have to do something different, something unexpected. And it doesn’t have to be something big. It can also be a few little things that surprise and enchant people. Unexpectedness is one of the six principles of sticky ideas from Dan...
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The Non-Salesy Guide to Writing a Letter to Potential Clients
