The key to a successful business is consistently connecting with your ideal clients. There are many ways to do this. Some take more time, some take more money, and some take more energy. And there is one marketing strategy that takes the least amount of time,...
For a self-proclaimed ‘non-marketer’ Eldridge Labijno shares so many essential ideas about how to market your business. We cover making organic connections with people, the power of referrals, the importance of knowing your short introduction inside and out, how...
You may be focusing your energy in the wrong place when it comes to building relationships. It’s easy to think that you need to focus on connecting with new people and expanding your network. There’s nothing wrong with that, in fact, it’s a good idea. Just not at the...
Creating a successful business is all about connecting with people. I’ve said this before, if you don’t like the word marketing, simply replace it with the word connecting. At the most foundational level, all you’re really doing with your marketing, no matter...
Relationships are everything in business. Putting time and energy into building them and deepening them is critical to your success. As my friend Melody Biringer says, relationships are the true currency. This is also the name of one of the panels at her remarkable...
9 Mistakes to Avoid When Naming Your Business
