Most of the small business owners I know don’t really enjoy “selling” themselves or their businesses. If you feel the same way, I’ve got some sweet news for you. In addition to building loyalty with personal relationships, you can also build loyalty by giving people...
Do your propsects immediately understand and remember your marketing messages? If not, you probably need to be more concrete. Watch this short video to find out how to do this based on a sticky principle from Dan & Chip Heath’s book, Made to Stick....
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9 Mistakes to Avoid When Naming Your Business
