You may be focusing your energy in the wrong place when it comes to building relationships. It’s easy to think that you need to focus on connecting with new people and expanding your network. There’s nothing wrong with that, in fact, it’s a good idea. Just not at the...
As a small business owner, your network, the people you know are the foundation of your success. And during this time when we’re not meeting in person, you can still connect with new people online (more on that here). But instead of trying to connect with new people...
One of the questions I get asked a lot is about how to connect with people. Like the actual approach, how to do it and what do say. I wrote a blog post on that a while back and part of the process I suggest includes a follow-up phone call. This call comes after you...
There are so many people with so many marketing ideas telling you what to do and how to do it. It’s easy to get distracted and end up paralyzed. The truth is marketing that actually works is anything that involves connecting with people. Genuinely connecting...
My guess is that you know a bunch of people. You’ve met dozens of new people at networking events. And what do you have to show for it? Probably not nothing and possibly not what you had hoped for. Here’s a better idea. Instead of going wide, go deep. Aim for quality...
The Non-Salesy Guide to Writing a Letter to Potential Clients
