I was delighted when Vivian Acquah recently recommended that I invite neuroscientist, Dr. Marcia Goddard to be a guest on my podcast. When I reached out to Marcia to ask if she would be interested in talking about how she has marketed her business she wasn’t sure I...
Being a business owner is a journey that will teach you so many things, sometimes the hard way. It’s an endless education and that’s what makes it fun and exciting. Doing work that you find meaningful and that makes a difference for your clients is the gift of...
Creating a successful business is all about connecting with people. I’ve said this before, if you don’t like the word marketing, simply replace it with the word connecting. At the most foundational level, all you’re really doing with your marketing, no matter...
Relationships are everything in business. Putting time and energy into building them and deepening them is critical to your success. As my friend Melody Biringer says, relationships are the true currency. This is also the name of one of the panels at her remarkable...
The two main questions I hear from Small Business Owners are: 1. Where can I find potential clients? 2. And once I find them, how do I connect with them? Are you asking yourself these questions as well? What if I told you I knew about a place that could answer both of...
9 Mistakes to Avoid When Naming Your Business
