Oct 31, 2019 | Articles, Blog, Business Model, Business Strategy, Marketing, Measuring, Revenue Streams
Visibility is fabulous if it leads to something. Something like a solid Return on Investment (ROI) on your time, energy, and money that you invest in your visibility. Because all the visibility in the world doesn’t matter if no one is buying what you’re selling. “Stop...
May 28, 2018 | Articles, Blog, Business Mistakes, Business Strategy, Measuring
As a business owner, sometimes you can get stuck. You may have an idea about some part of your business or marketing that you want to change and improve. And so you come up with a solution that you hope will fix the problem. For example, you might want to...
Apr 20, 2018 | Articles, Blog, Business Strategy, Focus, Marketing, Measuring, Video
As a Business Owner, you have many demands on your time. It can be hard to find the time to market your business. So what little time you do have for it must be used effectively. I’ve got two ideas about how you can maximize your marketing in just ten minutes a day....
Dec 15, 2017 | Articles, Blog, Business Strategy, Marketing, Measuring, Video
Do you ever struggle with how to choose your next project? It can be hard to figure out. In this video, I’ll share a simple and easy tool you can use to evaluate all of your options. Don’t miss any new marketing videos, simply click on the red...
Nov 16, 2017 | Articles, Blog, Business Strategy, Facebook, LinkedIn, Marketing, Measuring, Video
As a Business Owner, you know how important visibility is for success. Social Media is great but you don’t really know who saw what or how many people actually consumed your information. You need to be able to measure, in a concrete way, how many people are actually...
Sep 26, 2014 | Articles, Blog, Business Strategy, Marketing, Measuring
You’ve got a million things to do as a business owner. And you may wonder what you should you do for your marketing and how often. Let me start off by saying I’m a huge fan of tailoring your marketing to fit you and your business. There’s no set formula that everyone...