I’m talking about when you gather your thoughts and ideas and take the time and energy to create a video, a newsletter, or a blog post. And then you share your creation, you put it out into the world. You ‘Ship It’ as Seth Godin says. And then, nothing. It feels like...
For a self-proclaimed ‘non-marketer’ Eldridge Labijno shares so many essential ideas about how to market your business. We cover making organic connections with people, the power of referrals, the importance of knowing your short introduction inside and out, how...
Being a business owner is a journey that will teach you so many things, sometimes the hard way. It’s an endless education and that’s what makes it fun and exciting. Doing work that you find meaningful and that makes a difference for your clients is the gift of...
As a business owner, you may be struggling with overwhelm or procrastination. And your clients may also be experiencing similar emotions. So while we’re all about long-term success and results for our clients, this is a great time to think about how you can help your...
As a small business owner you may be feeling conflicted about marketing your business right now. You don’t want to be insensitive about the current situation and you also don’t want to remain quiet about your offers. It’s a delicate balancing act and it is possible to...
Are you sharing your offers frequently enough? I’ve heard business owners say they don’t want to be pushy and often hesitate to tell people about their work. My friend Allison recently shared a perfect metaphor with me on this topic. She said if someone sneezes you...