Let’s say you are in Amsterdam and you want to visit the remarkable Rijksmuseum. There are many routes and means to get there so you have to evaluate all of your options to see what the best way is for you. Every possibility has its advantages and disadvantages and it...
If your business is changing and evolving, or you’re not getting the results you want, it may be time to reimagine your Business Model and Marketing. Over time you evolve, your clients evolve, and the world around you evolves. This means your business needs to...
Imagine if you planned an elaborate party and you bought beautiful, fresh ingredients and cooked all day to prepare for it. You made fancy drinks and spent hours decorating the place you rented. You hired a DJ and your adrenaline was pumping in anticipation of...
If you’re charging your clients per hour for your services I highly recommend you stop. And if you’re selling your products individually without anything extra, I’ve got ideas for you. Why offer the ordinary when you can stand out by creating tantalizing packages for...
Your Money Maker is your Business Model, is it working for you? When is the last time you took a look at it? Your Business Model is the foundation of your business and needs to be solid in order for your small business to be a success. Watch this short video to get...
Should you put your prices on your website? There isn’t a right or wrong answer to this one. There are reasons for sharing and reasons for not sharing. The most important things is to think about it and be clear about the decision you make, either way. I have a...