Visibility is fabulous if it leads to something. Something like a solid Return on Investment (ROI) on your time, energy, and money that you invest in your visibility. Because all the visibility in the world doesn’t matter if no one is buying what you’re selling. “Stop...
As a business owner, you need to find and connect with your potential clients. There are many ways to do this and you don’t have to do them all. Using social media is one of them. But you can skip it if you want. Yes, that’s right. You can create a successful business...
As a business owner, you need to be clear about how your business makes money. This is as simple as knowing what you want to sell to your clients at what price (your revenue streams), who you want as clients, and how many clients you want. This is what I call...
Charlotte van ‘t Wout is a successful Dutch entrepreneur who started her business with SPOT which rented super cool meeting spaces in Amsterdam and C Academy which offers business courses that are delivered on Instagram. In this interview, she shares her top tips...
Change can be scary. Change can be hard. Change can also be exciting and rewarding. As a business owner things are continuously changing and evolving. Things like your: service providers, marketing, and business model. In any case, you can’t stop change. So why...
There’s more to running a business than only profit. There’s also passion and purpose. But how much attention do you pay to the profit part of your business? How often do you look at the numbers in your business? For many small business owners, dealing with the...