The Firefly Blog
You want practical business and marketing tips you can use to grow your business. That’s what I’ve got for you right here, articles and videos you can take action on right away. And, if you scroll down you’ll find video interviews I’ve done with successful entrepreneurs where they share their top marketing tips.
Before we talk about specific networking tips I want to address a critical aspect of networking that is often overlooked. Sometimes we are so eager to network that we don’t stop to consider whether or not we are investing our energy in the right places. Listen, you...read more
You may not realize it, but you already have a gold mine of endorsements waiting to be created. Everyone who is serious about building a business and creating credibility uses this idea. What is it? Testimonials from your satisfied clients. Whether you are just...read more
One of the most effective ways to market your products or services is to create strategic alliances. Strategic alliances are partnerships with companies who sell to a client base similar to yours but they sell different products and services. The idea is to find...read more
How do you answer the seemingly easy question, “What do you do?” Do you talk about YOU? Do you talk about your products and services? Do you talk about your industry? Do you explain the process of how your products and services work? If you answered yes to any of...read more