The best way for people to get to know you, and find out how your business can help them, is to offer a complimentary sample of valuable information.
This can be something written, like a special report, or valuable audio tips. If you still need one, find out how here to create your free valuable giveaway.
In this article I want to share ways you can use your valuable giveaway in addition to offering it on your website.
Leveraging information you already have is simply smart marketing. It is also a way to show your expertise.
In addition, it saves you time because you won’t need to repeat the same information on a one-on-one basis. Plus, it allows people to review your information when it is convenient for them.
7 Ways to Promote Your Free Valuable Giveaway
1. Create classified ads which are inexpensive and sometimes free.
2. Use Google AdWords which allow you to control the level of investment.
3. Place postcards (with permission) that promote your valuable give away in lobbies and reception areas where your prospective clients frequent.
4. Promote it when speaking.
5. Offer it at trade shows and fairs.
6. Talk about it at networking meetings.
7. Invite your clients to offer it to their clients.
You can also create a physical version of your give away. If your valuable giveaway is something written, you can print out color copies. If it is audio, you can burn the information on CD’s or download it to memory sticks to give away.
This way, you have something to show people who are interested in your business. Be sure you always have a few copies of your valuable giveaway with you when you head out the door.
You can also give a physical copy of your valuable giveaway to COI (Centers of Influence) people you know.
If you don’t already have a valuable giveaway, get started now to create one. If you do have one, then take action today to get it into the hands of more people. You will be amazed at how this will help you attract more clients and grow your business.
© Stephanie Ward
WANT TO USE THIS ARTICLE IN YOUR NEWSLETTER, BLOG OR WEBSITE? You can, as long as you include this information with it: Stephanie Ward is the Marketing Coach for Entrepreneurs who want to create meaningful and prosperous businesses. Grab your FREE copy of the special report ‘7 Steps to Attract More Clients in Less Time’ plus business building tips, at: http://www.fireflycoaching.com.
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