strategy

Tammy Camp Reveals Her Insider Marketing Tips

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in Articles, Blog, Marketing, Measuring

I had the chance to sit down with Tammy Camp at The Next Web conference last week and ask her about her favorite marketing strategies. She told me that marketing is fun to her because she sees it as a puzzle to be figured out. She emphasized how important it is to test what’s working [...]

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Stay in Touch Without Stalking

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in Articles, Blog, business card, Marketing, Valuable Giveaway

  On a recent trip to Chicago we ate at a tasty tapas restaurant Café Ba Ba Reeba and when we were leaving I grabbed a flyer. The headline read, “WE WON’T STALK YOU. (WE PROMISE.)”. It went on to say, “We’d just like to keep you updated on all of our amazing events…” with [...]

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How to Know if You’re In a Marketing Haze

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in Articles, Blog, Business Strategy, Clarity, Marketing

Sometimes you can get so wrapped up in the details of your business that you find yourself doing marketing that isn’t very effective.  I call this a marketing haze. Let me begin with the good news. If you discover you’re in a marketing haze, remember that at least you’re taking action with your marketing.  Now [...]

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How to Stop Wasting Money on Your Marketing

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in Articles, Blog

What would it be worth to you to know the most cost effective way to attract clients? The great news is that it doesn’t cost a thing and it’s easy to figure out. It’s all about measuring the return on your marketing investment. Measuring your marketing strategies may not seem glamorous, but the information it [...]

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