When people share your content with others they are leveraging your work and promoting your business for you. This makes it easier for you to attract more clients. By paying attention to who has helped you, by sharing your content, you can thank them and start building relationships. With all of the technology that’s available [...]
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Is your business card really helping you connect with prospective clients? This short video (less than 2 minutes) will explain how to change your business card so it works harder for you! Have an opinion about this? I’d love to read your comments below.
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The key to making marketing work for your business is to pick a few marketing strategies that fit for you and then do them consistently. Are you using any of these eight marketing strategies? Choosing your marketing strategies is the 5th step to attract more clients. You can get the full report with all seven steps, [...]
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As a business owner you know the kinds of clients you want. Why not go one step further and make a list of actual companies you would like to have as clients. Then, get clear about who it is you want to contact within each company. What position does the person hold? Is it the [...]
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As a business owner you’ve probably heard about three criteria people use when deciding to do business with you. Consciously, or subconsciously, people do business with people they know, like, and trust. Of course you must deliver a quality product or service but that’s not enough. Options are abundant so when it comes down to [...]
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It’s no secret that as a business owner, you want to attract more clients to your business. And you want to attract clients that are the best fit for your business. Of course it is easier to do this when you are very clear about the specific problems your business solves and for whom you [...]
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It’s a big shock to realize that no one really cares about your business, at least in the beginning of the process. What people do care about, and want to know, is what your business can do for them. You can imagine that information about how long you have been in business or why you [...]
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