Articles

You are sitting on a pile of money and you don’t even know it. You’re an expert in your business or industry and you have an ocean of content that you’ve created. But you’re not leveraging it in the most profitable way. Different people like to learn using different formats. In addition, many people like [...]

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This short video (less than 2 minutes) describes the concept of building an audience which is explained in the book REWORK by Jason Fried and David Hansson. When you have an audience people give you their attention and you don’t have to buy it. Share your clever thoughts on this topic below in the comments [...]

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On a recent trip while strolling the streets of Hong Kong I was confronted multiple times by extremely aggressive tailors. They were shouting out the kind of clothes they would make for me and thrusting their business cards in my face. At first I politely said ‘No thank you’ which I quickly learned did not [...]

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Networking happens in person and also virtually. You can make new connections every day without leaving your house. Watch this short video (less than 2 minutes) to find out how. Share your thoughts on this topic below in the comments section.

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You know how you feel when you think about cleaning out a kitchen drawer or the hall closet. You dread it, you put it off and finally you break down and force yourself to do it. Once it’s done, what follows is nothing short of magical. You feel fantastic, so happy that you’ve done it. [...]

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It’s critical for you to know what’s being said about you, and your business, online. You also want to follow trends and know what is happening in your industry. Well Google Alerts will allow you to do all of this at no cost. Watch this short video (less than 2 minutes) to find out more. [...]

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As a business owner you offer a valuable free giveaway to people who are interested in your business. You’ve automated this process so that people who visit your website can request and then receive your valuable free giveaway without you lifting a finger. If you’re nodding your head yes that this is all true for [...]

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Melody Biringer, the founder of The CRAVE Company, is in Amsterdam and shared her #1 Marketing Tip for Entrepreneurs with me in this short video (less than 3 minutes). Share you thoughts on this topic in the comments section below.

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More people than you think are using smartphones to search the internet (see statistics below the video). If you want people to read your content is has to be easy to read. This is the plug-in I use to make my website smartphone friendly (my website is on WordPress). Some interesting facts: Mobile Internet Use [...]

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Do you ever find yourself wondering why more people aren’t taking you up on the things you offer them? It’s possible there’s an extremely simple explanation. You’re not giving specific direction and making it easy for them. People are busy and don’t have time to try to figure out what you want them to do [...]

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